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How to Conduct a Content Marketing Audit (BONUS: FREE Content Audit Template)

Content marketing generates over three times more leads than traditional outbound marketing and it costs 62% times less. However, if…

AR in Retail is Shaping the Future of the Industry

Did you know that 40% of consumers are ready to pay more if they can experience a potential purchase through…

Why Content Marketing is Important for Medical Companies

Did you know that over 77% of health information seekers use search engines to find the right medical service or…

3 Reasons Companies Need a Content Marketing Strategy

Did you know? According to the Hubspot 2018 State of Inbound Marketing Report, of all the challenges marketing leaders face,…

7 Reasons B2B Leaders Invest in a Marketing Playbook

Learn how a marketing playbook can contribute to the success of your content marketing campaigns and initiatives.

5 Reasons to Use Data Visualization for Content Marketing

Data visualization increases the comprehensibility of large and complicated data sets by leaps and bounds, and it’s a crucial tool…

4 Ways to Build Online Credibility in B2B

Many of our clients have been in business for years, but they could still improve their content and use it…

Should a B2B Podcast Be Part of Your Marketing Strategy?

If you’re a thought leader in your industry, you probably have a blog, an emailer campaign or newsletter, and you’re…

How to Measure the Success of your Content Marketing

Content Marketing was not invented to make websites look pretty or to be able to speak directly to the end-consumer….

7 Reasons why you should start your own newsletter

With the rise of social media, blogs and podcasts, some marketers were predicting the end of newsletters. However, two decades…

Is Gamification Relevant in Manufacturing?

We hear a lot of marketing managers and CMOs in the manufacturing industry use words like referral programs and ABM….

How Much Should You Spend on a Marketing Agency?

One of the questions our new clients often wonder is how much budget they should be allocating for marketing. For instance, they are interested in working with us on a content marketing strategy and promotions but don’t know where to start when it comes to figuring out how much it should cost them – or how much they want to spend.

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